the practice of looking

the practice of looking

1024 1024 Susan Fireside

I’m reading a really good book right now about how much our own history, culture and experiences really shape how we respond to something visual. What I find to be thought provoking might not be the same for the person who grew up in another country, or even next door. As designers we try to connect you with a visual language that is meant to convey an idea, a thought, an experience. Let’s hope you take a moment to really see.