Multi-disciplinary design and direction by Susan Fireside:


focusing on modern and engaging experiential branding


that makes a spark.



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Design for Designers

50,000 design professionals attend three days in Chicago at The Merchandise Mart for NeoCon, the commercial design industry’s “launch pad for innovation


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Experiential Branding

50,000 design professionals attend three days in Chicago at The Merchandise Mart for NeoCon, the commercial design industry’s “launch pad for innovation


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Girl empowerment

Rethinking the way we market to tween girls